Great Big Storm: Design Experience
Client:
Great Big Storm
Role:
Graphic Design Intern
Service:
Editorial Design, Marketing Collateral, Social Media
Year:
2024
Overview
This project highlights a series of client-facing and promotional materials created for Great Big Storm, including two case studies, a postcard, and social media content.
The work focuses on translating the agency’s strategic and creative capabilities into clear, engaging visuals that communicate value across multiple platforms. Each piece was designed to feel cohesive, professional, and aligned with the brand’s established identity.
Great Big Storm needed a range of marketing materials that could clearly communicate their work and impact to both existing and potential clients. The challenge was balancing detailed information with strong visual storytelling, while maintaining consistency across different formats and platforms.
A cohesive design system was applied across all deliverables, prioritizing clarity, hierarchy, and brand consistency. The case studies were structured to guide viewers through each project’s narrative, while the postcard and social media assets were designed to be visually engaging and easily digestible, reinforcing the brand across both print and digital spaces.
The final deliverables present Great Big Storm’s work in a polished and compelling way, improving how their projects are communicated to clients. The cohesive system strengthens brand recognition and provides versatile assets that can be used across multiple touchpoints to support marketing and outreach efforts.
